The Sniper Mind: Eliminate Fear, Deal with Uncertainty, and Make Better Decisions by David AmerlandMy rating: 4 of 5 stars
As someone who played wargames and plenty of war-based computer games (first person shooters), I am familiar with the simplest definition of the job of the sniper. “The Sniper’s Mind” delves into many more nuances than I was familiar with, skills snipers must have in order to make the shot, but also skills needed to put themselves into position to make the shot, as well as understanding how the environment can modify the shot. There is a lot going on besides pulling a trigger. The author maps the skills required of snipers to skills required in business. It’s a pretty good match, and makes for some interesting reading. I tend to enjoy when a book makes me reframe what I know in a new way, and this book did this well. For example, a sniper often must embed themselves into a location, becoming as innocuous as a local, in order to blend in and collect intelligence on the target. Sounds like market intelligence to me, and I can see where that description might lead a business leader to do his market research differently. The author includes plenty of stories about snipers, so you get some military history here as well as business.
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