How to Turn Down a Billion Dollars: The Snapchat Story by Billy Gallagher
My rating: 3 of 5 stars
Another book on a tech high-flyer written by an author that doesn’t have access to key sources within the company he’s profiling. Gallagher was frat-related to the founders and early employees of Snapchat, but lost his access when he began writing for Silicon Valley media. The story felt a lot like “The Accidental Billionaires”, heavy on frat mores and stories in the beginning, and putting the founder on a pedestal at the end. The remaining founder, Evan Spiegel, comes off by the end of the book as a frat version of Steve Jobs.
I liked what Gallagher covers, up to a point. Snapchat is an interesting story. But without access to key personnel, the story at times sounds like mildly jazzed up financial press releases. I believe the “completeness” of the story could have been trimmed out, making this more readable. I listened to the audiobook version of this, narrated by the author. The author has a way of speaking and pronunciation that I found challenging to follow at times. In this case, listening at a faster playback rate helped, but I still missed occasional words. Overall, I found the stories of this tech unicorn -- Snapchat -- to be quite entertaining as business history anecdotes, but despite some great reporting of Snapchat becoming a media competitor, I didn’t get other levels of perspective and analysis that I feel are part of the story.
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